{"id":22432,"date":"2019-01-11T00:00:00","date_gmt":"2019-01-11T00:00:00","guid":{"rendered":"https:\/\/itcluster.lviv.ua\/itid\/the-future-of-global-economy\/"},"modified":"2023-02-15T08:54:22","modified_gmt":"2023-02-15T08:54:22","slug":"the-future-of-global-economy","status":"publish","type":"itid","link":"https:\/\/itcluster.lviv.ua\/en\/itid\/the-future-of-global-economy\/","title":{"rendered":"The Future of Global Economy"},"content":{"rendered":"<article class=\"single-content content\">\n<p style=\"text-align: justify\"><i><span style=\"font-weight: 400\">The last 30 years have completely changed the human relationship with technology. Technology has become an integral part of our everyday life, and the tech progress doesn\u2019t seem to be slowing down. Dr. Jonathan Woetzel, one of the world\u2019s greatest economists, Senior Partner of McKinsey &amp; Company and Director of McKinsey Global Institute is confident <\/span><\/i><span style=\"font-weight: 400\">\u2013<\/span><i><span style=\"font-weight: 400\"> the future is digital. For ITID Lviv, Jonathan reveals the nearest future of global economy driven by four major forces <\/span><\/i><i><i><span style=\"font-weight: 400\">\u2013 urbanization, technology, aging, and globalization.<\/span><\/i><\/i><\/p>\n<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14737 size-full\" src=\"https:\/\/itcluster.lviv.ua\/wp-content\/uploads\/2022\/08\/the-future-of-global-economy_62fb220b5d528.jpeg\" alt=\"36332839_2102401913313555_5135710747669561344_n\" width=\"960\" height=\"640\" \/><span style=\"font-weight: 400\">Jonathan Woetzel researches global economic trends, urbanization, and sustainable economic development, advises national governments and municipalities in 40 geographic locations around the world. On top of that, Woetzel is the founder of McKinsey China and has been working with Chinese companies since 1985 to implement the strategy of global leadership of the region. <\/span><span style=\"font-weight: 400\">A term \u201cthe China effect\u201d, which describes an approach of being faster, cheaper and global, belongs to Woetzel. <\/span><span style=\"font-weight: 400\">A leading researcher of the Chinese economy, Woetzel wrote and co-authored multiple books, <\/span><span style=\"font-weight: 400\">three of which have become international bestsellers <\/span><span style=\"font-weight: 400\">\u2013<\/span> <i><span style=\"font-weight: 400\">Capitalist China. Strategies for a Revolutionized Economy<\/span><\/i><span style=\"font-weight: 400\">, <\/span><i><span style=\"font-weight: 400\">Operation China: From Strategy to Execution<\/span><\/i><span style=\"font-weight: 400\">, <\/span><i><span style=\"font-weight: 400\">One Hour China, No Ordinary Disruption<\/span><\/i><span style=\"font-weight: 400\">. In June 2018, Jonathan became the keynote speaker of IT Jazz, a C-level networking conference annually organized by Lviv IT Cluster in the midst of the famous Leopolis Jazz Fest. <\/span><\/p>\n<p><i><i><\/i><\/i><b>How are we doing?<\/b><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">If we look around we see a lot of bad stuff happening nowadays <\/span><span style=\"font-weight: 400\">\u2013<\/span><span style=\"font-weight: 400\"> terrorism is on the rise as never before, Brexit looks bad on all fronts, USA became the only country in the world to withdraw from the Paris Agreement on climate change mitigation, etc. On the other hand, we are actually living in the middle of a really amazing time. \u201cThe world is a smarter place that it has ever been, the world is a richer place, it\u2019s a cleaner place, it\u2019s a safer place. It\u2019s important to have the bigger picture if you\u2019re sitting in the middle of something that looks very chaotic. Today is the best time for the human race,\u201d says Jonathan beaming with optimism.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14739 size-full\" src=\"https:\/\/itcluster.lviv.ua\/wp-content\/uploads\/2022\/08\/the-future-of-global-economy_62fb220c2bfdd.png\" alt=\"untitled-1-01\" width=\"1667\" height=\"1042\" \/><\/span><span style=\"font-weight: 400\">Having looked at the graph above, it seems obvious that the world has changed for the better in the last few hundred years. This brings up the next question <\/span><span style=\"font-weight: 400\">\u2013<\/span><span style=\"font-weight: 400\"> what is the biggest trend on the planet that has been driving this change?<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">For hundreds of years, maybe even thousands of years the global economy was growing at 1% GDP growth, but somehow over the last 40 or 50 years, we doubled that. Mankind got better and smarter, hence more capable of fixing problems. Eastern economy has moved from the East to Europe and now it\u2019s going back to the East to India and China. The world\u2019s economic centre of gravity is shifting back to Asia. \u201c414 cities in emerging markets will fuel nearly half of the growth in global GDP through 2025 <\/span><span style=\"font-weight: 400\">\u2013<\/span><span style=\"font-weight: 400\"> 293 of which are in Asia,\u201d states Jonathan <\/span><span style=\"font-weight: 400\">\u2013<\/span><span style=\"font-weight: 400\"> he\u2019s confident that emerging regions are the place you should look at if you\u2019re in search for investors, technology, and marketplaces. In 2010, there were about 8000 companies in the world that had a billion-dollar revenue. By 2025, almost half of the world\u2019s billion-dollar-plus companies will be headquartered in emerging markets \u2013 40% of new companies in Asia.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Comparing the landscape in Shanghai in the 1980s and now, Woetzel says: \u201cGrowth is a very physical thing. You go from flat to tall, you go from slow to fast, you go from local to global\u201d.<\/span><\/p>\n<p style=\"text-align: justify\">Growth is also about spendings: by 2025, 7.5 million wealthy Chinese households will account for 44% of the global luxury-goods market. This means that for luxury brands like Rolls-Royce Asia is the only market they care about.<\/p>\n<p><b>The new digital reality<\/b><\/p>\n<p style=\"text-align: justify\">Technology is completely revolutionizing the future of work and the future of economies. The average lifetime of companies has declined by 80% over the last 50 years. \u201c50 years ago if you were a big company, you were an old company. Today, if you are a big company, you\u2019re a young company,\u201d continues Woetzel. What he means is essentially 3 things: hardware, software, and data.<\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">According to the McKinsey Global Institute, the three factors that are accelerating the pace of technological change are the following: <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;text-align: justify\"><span style=\"font-weight: 400\">computing power: iPhone 7 is 120x faster than the first iPhone released in 2007<\/span><\/li>\n<li style=\"font-weight: 400;text-align: justify\"><span style=\"font-weight: 400\">connectedness and intelligence: number of connected devices will triple to 20 billion by 2020<\/span><\/li>\n<li style=\"font-weight: 400;text-align: justify\"><span style=\"font-weight: 400\">data: more data has been created in the past two years than the entire previous history of the human race<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify\"><b>Disruptive Dozen: technologies that will transform the economy in the next 10 year<br \/>\n<\/b><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14741 size-full\" src=\"https:\/\/itcluster.lviv.ua\/wp-content\/uploads\/2022\/08\/the-future-of-global-economy_62fb220daee37.png\" alt=\"bezymyannyj-1_2\" width=\"1667\" height=\"1042\" \/><span style=\"font-weight: 400\">Jonathan Woetzel believes that modern digital changes are good for both our economy and society. For instance, AI and Automation enable productivity growth and contribute to GDP growth at the time of aging\u00a0<\/span><span style=\"font-weight: 400\">create economic surpluses that will also be needed to help solve transition challenges, as well as help us research climate and fight diseases. <\/span><span style=\"font-weight: 400\">The most digitally advanced sectors &amp; companies see higher productivity and innovation. According to Woetzel \u201cTechnological advancement is driving productivity gains with less labor. If you are working in a digitized company, you\u2019re gonna make more money\u201d. Indeed, technology is transforming approaches to business and traditional business models. Look at Airbnb <\/span><span style=\"font-weight: 400\">\u2013<\/span><span style=\"font-weight: 400\"> with more than 2 million rooms it\u2019s the world\u2019s largest hotel company, even though it doesn\u2019t own a single physical hotel. Similarly, the world\u2019s largest retailer Amazon doesn\u2019t have physical stores.<\/span><\/p>\n<p style=\"text-align: justify\">The rise of digital also means that for 60% of jobs, at least 30% of their activities could be automated. Jobs that require managing others or applying expertise are less likely to be automated, while predictable physical work, data collection, and data processing might soon be done by machines. The future jobs by 2030 will be in healthcare, education, management, etc. At the same time, we\u2019ll probably start losing jobs in customer interaction, office support.<\/p>\n<div style=\"text-align: justify\">\n<p>By 2020 35% of skills workers need across industries will have changed. Between 75 million and 375 million workers globally may need to switch occupations. \u201cAI has a lot of implications for education, and for skill change. It\u2019s a big opportunity, but it\u2019s also a big challenge. The change from urban to digital is as big as the change from agriculture to urban,\u201d concludes Woetzel.<\/p>\n<\/div>\n<div style=\"text-align: justify\"><a href=\"https:\/\/itcluster.lviv.ua\/en\/\" rel=\"attachment wp-att-14742\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14742 size-large\" src=\"https:\/\/itcluster.lviv.ua\/wp-content\/uploads\/2022\/08\/the-future-of-global-economy_62fb220f56a89.jpeg\" alt=\"img_7330\" width=\"1024\" height=\"683\" \/><br \/>\n<\/a><b><b>Incredible opportunity for Ukraine<\/b><\/b>\u00a0<\/div>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Woetzel is confident that Ukraine\u2019s geographical location, can open up brand new opportunities for the country. \u201cEastern Europe and Ukraine are literary in the middle of these global trends, in between East &amp; West, so you have this big opportunity to take advantage of both. On the one hand, there\u2019s the Western heritage, understanding of the history, of how to develop an economy, and on another \u2013 we have the Eastern growth, the Eastern new market opportunity. We can use closer proximity to the Eastern growth markets to renew and rejuvenate the Western markets, and we can help Western technology, including Ukrainian technology to help enter Eastern markets. The Chinese call it the Belt and Road, and Ukraine is very much part of the Belt and Road initiative,\u201d tells the economist.<\/span><\/p>\n<p style=\"text-align: justify\">When asked on Ukraine\u2019s global brand, Jonathan Woetzel remains positive: \u201cI\u2019m an optimist, Ukraine has an incredible opportunity, it\u2019s a great place. There are few places where you can find so high literacy rates and so high university enrollment rates. There\u2019re lots of talented people here, hence a lot of opportunity for any technology intensive company to take advantage of\u201d.<\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Back in 2012, Lviv has chosen IT and tourism as the key directions for the city\u2019s development strategy. Jonathan praises the local strive for the development of the creative economy. He says that creativity is an important thing, but it has to be married to the marketplace. To make a difference in people\u2019s lives, it has to be practical and customer-focused. Without employment opportunities, creativity is only academic.<\/span><\/p>\n<div style=\"text-align: justify\"><span style=\"font-weight: 400\">The changes in the global economy will bring a lot of changes in our everyday lives. We\u2019ll have to deal with a lot of transition, learn to use this technology constructively, and make sure that people are actually prepared for it. The Digital Revolution will change our workplace, relationships, and governments. The natural born optimist, Jonathan Woetzel is hopeful: \u201cEvery year Ukraine becomes more confident, but it has to become a little bit more global because you have a good base, everything is firmly stuck here. Now, bring it open to the rest of the world, and bring the rest of the world here\u201d.<\/span><\/div>\n<\/article>\n","protected":false},"featured_media":22433,"template":"","itid":[],"class_list":["post-22432","itid","type-itid","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/itcluster.lviv.ua\/en\/wp-json\/wp\/v2\/itid\/22432"}],"collection":[{"href":"https:\/\/itcluster.lviv.ua\/en\/wp-json\/wp\/v2\/itid"}],"about":[{"href":"https:\/\/itcluster.lviv.ua\/en\/wp-json\/wp\/v2\/types\/itid"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/itcluster.lviv.ua\/en\/wp-json\/wp\/v2\/media\/22433"}],"wp:attachment":[{"href":"https:\/\/itcluster.lviv.ua\/en\/wp-json\/wp\/v2\/media?parent=22432"}],"wp:term":[{"taxonomy":"itid","embeddable":true,"href":"https:\/\/itcluster.lviv.ua\/en\/wp-json\/wp\/v2\/itid?post=22432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}